Starting a new business? Don’t overlook your logo. A custom logo design isn’t just about looking good — it’s about building a strong brand identity from day one. In this post, we break down why having a professionally designed logo gives you full proprietary rights, helps you stand out from competitors, and sets the tone for your brand’s future. Skip the templates — your business deserves a logo that’s original, and made just for you.

In the heart of the jungle, color isn’t just a beautiful backdrop—it’s a vital part of survival. From the deep greens of the foliage to the bright flashes of an animal’s markings, each hue plays a crucial role in communication, camouflage, and warning. Just like the creatures who call the jungle home, humans too have a primal, subconscious connection to color, one that transcends language barriers and taps into something universal. Let’s explore how colors in the jungle not only shape the lives of the animals that live there, but how they echo our own hidden responses to the world around us.

In the world of art and illustration, "blue-line" sketching has become a popular technique, especially among digital artists. Originally, artists used "non-photo blue" pencils because their markings would remain invisible when photocopied, making it easier to create clean, crisp drawings. Today, even with digital tools replacing traditional photocopying, blue-line sketching is still widely used—mostly out of habit or for its practicality. The subtle blue lines provide a background structure that allows artists to layer pencil or pen over their sketches without the original lines interfering, giving them the freedom to refine and develop their work without distraction.

In this bold (and slightly spicy) take, we break down the difference between creative thinking and the ability to do creative work — that intangible skill of turning wild ideas into something real, strategic, and scroll-stopping. Whether you're building a brand, launching a business, or figuring out what kind of creative support you actually need, this piece unpacks why true creativity isn’t just a learned skill... it’s a rare kind of magic.